---
title: "Store presence on Google, Apple Maps, Meta and Yandex"
summary: "VenueX Store presence brings a multi-location retailer's store profiles on Google, Apple Maps, Meta and Yandex into accounts the brand owns, and keeps names, addresses, map pins, hours, phones and descriptions correct from one store list."
canonical_url: https://venuex.io/platform/store-presence
lang: en
alternate:
  tr: https://venuex.io/tr/platform/store-presence.md
last_updated: 2026-10-26
type: product-module
---

> Site index: https://venuex.io/llms.txt
>
> Türkçe: https://venuex.io/tr/platform/store-presence.md

# Store presence

Store presence is the VenueX module that manages the store profiles of multi-location retailers on Google, Apple Maps, Meta and Yandex. VenueX helps the brand claim its profiles into accounts the brand owns, cleans the store data against one official store list, and publishes approved changes to every platform. It is software plus an operating team: the team works on claims, verification cases and monitoring, and the software handles sync, bulk changes and status.

## Who it is for

- Retailers and networks with many physical stores, including dealer, franchise and mixed networks.
- Teams that own the store profiles today: marketing, e-commerce, store operations, corporate communications and customer relations.
- Brands that plan local campaigns, local inventory ads or store visit measurement, which need correct store profiles first.

## The problem it solves

Buyers describe this as "the maps", "our addresses" or "Google My Business". The common problem is that nobody on the brand side controls the store profiles.

- Profiles were opened over the years by former staff, dealers or old agencies. Some still hold the logins on personal email addresses.
- Verification is stuck. For example, Google asks for a verification video that the store cannot make.
- Duplicate, unclaimed or wrong profiles exist next to the real ones. Others can suggest changes to them.
- New stores, closures and hour changes are carried to each platform by hand, or not at all.
- Wrong pins and unverified stores weaken store visit reporting in Google Ads, which depends on verified store profiles.

## How it works

1. **Access.** The brand gives VenueX access to its own accounts: a Google Business Profile group, its Apple Maps business account, its Meta business account and store pages, and a Yandex account on the brand's email domain.
2. **Import.** VenueX imports the official store list with store codes, from Excel, the brand's website store locator or a shared Google Sheet.
3. **Match and clean.** VenueX matches the list to the existing profiles on each platform. It finds duplicates, unclaimed profiles, missing stores and wrong values, and prepares the fixes.
4. **Approve.** The brand reviews the proposed changes and approves them.
5. **Publish.** VenueX publishes the approved data to each platform and shows the status for every store on every platform.
6. **Keep correct.** The VenueX team reviews suggested changes and alerts, rejects the wrong ones, and publishes openings, closures, hour changes and local posts.

VenueX keeps one master record per store. When one platform needs a different value, for example a different description, VenueX stores it as a platform-specific value on top of the master record. The rest of the record stays shared.

## Capabilities

- **Claims and account recovery.** The team helps the brand claim profiles that former staff, dealers or agencies opened, into accounts the brand owns.
- **Verification and duplicate cases.** The team works on each case with platform support. The platform decides the outcome and the timing.
- **Store details.** Name, address, map pin, opening hours, phone, descriptions, photos and services, from one store list.
- **Openings, closures and bulk changes.** One change goes to many stores, or to a store group, at once.
- **Local posts.** Posts go to many stores on Google and Apple Maps in one step.
- **Monitoring.** The team reviews suggested changes and alerts on Google. At one retailer, 48 of 50 suggested changes in one month were wrong, and the team rejected them.
- **Changes with VenueX AI (Beta).** The brand can ask VenueX AI to change 11 store fields across many stores. VenueX AI shows the proposed change, waits for approval, then reads the result back from the platform. In one case, 140 stores were updated in about 3 minutes.
- **Status and reports.** Sync status per store and platform; counts of verified and duplicate profiles and of profiles without a description; views, calls, direction requests and website clicks per store, as each platform reports them; Apple Maps insights; exports.

## Platforms

| Platform | What VenueX manages | Notes |
|---|---|---|
| Google (Business Profile on Google Maps and Search) | Claims, verification cases, store details, pins, hours, photos, local posts, review of suggested changes, duplicate cases, location conflicts | Group access to the brand's Business Profile is enough to start. Post engagement is not reported, because Google has no API for it. |
| Apple Maps | Store details through Apple's official API, local posts, location conflicts, Apple Maps insights in reports | Apple lists VenueX as an integrated API partner. Apple Maps insights history for earlier periods may be incomplete. |
| Meta | Store details and location conflicts for the store locations under the brand's Meta business account | |
| Yandex | Store list sent to Yandex as a feed from the brand's Yandex account; compare, update and bulk-create stores | Yandex has no bulk editing API like Google's. |

Reviews on Google are a separate module: https://venuex.io/platform/reviews

## Data and access the brand provides

- Accounts on each platform that the brand owns, with access for VenueX. The brand can remove the access at any time.
- The official store list with store codes.
- Verification documents when a platform asks for them.
- One or more approvers on the brand side.

## Control and approvals

- Profiles stay in the brand's accounts. VenueX works through the access the brand grants.
- Changes go live only after the brand approves them.
- Role-based access: each user gets a role and a scope, such as a set of stores or review replies only. Data is isolated between brands.
- After each change, VenueX shows the status per store and platform.

## What is not supported

- Automated fixes for verification or duplicates. Each case is handled by the VenueX team with platform support.
- A guaranteed verification outcome or date. The platform decides both.
- Creating new stores through VenueX AI. New stores come from the store list.
- A store locator widget for the brand's website.
- Apple Maps Showcases, Apple Branded Mail and App Clips.
- Engagement reporting for Google local posts.
- Other listing platforms, such as Bing, Foursquare, Huawei and Tripadvisor.
- A self-serve audit tool. The VenueX team prepares each audit.

## Result: Madame Coco

Madame Coco, a home decor retailer, manages more than 800 stores on Google, Apple Maps, Meta and Yandex from one place with VenueX. Published results: +45% direction requests, +80% website clicks, 7× more calls, 800+ stores managed.

Story: https://venuex.io/success-stories/madame-coco

## Questions buyers ask

### Can VenueX recover profiles opened by former staff, dealers or an old agency?

VenueX helps the brand claim them into accounts the brand owns and works on each case with platform support. The platform makes the final decision, so VenueX cannot promise a date.

### Is store presence a one-time cleanup?

No. Shoppers and Google keep suggesting changes to store profiles, and Google can apply suggested changes that nobody reviews. The VenueX team reviews them and rejects the wrong ones, so the cleaned data stays correct.

### We already use another tool for our listings. Do we have to switch?

No. On Google, group access to the brand's Business Profile is enough for VenueX to start, next to the current tool.

### Who adds a new store to the maps?

The brand adds it to the store list once, or sends it to VenueX by email. VenueX publishes it to every platform after approval.

### How do Apple Maps and Yandex work?

Apple Maps updates go through Apple's official API. Yandex has no bulk editing API, so VenueX sends the store list to Yandex as a feed from the brand's Yandex account.

### Why does store presence matter for ads?

Local campaigns, local inventory ads and store visit reporting use the store profiles. When profiles are missing, unverified or pinned in the wrong place, those campaigns and reports are weaker.

### How is store presence priced?

Pricing is set per customer by the modules used and the number of stores. There is no setup fee.

## Related pages

- Platform overview: https://venuex.io/platform
- Customer feedback (reviews): https://venuex.io/platform/reviews
- Local inventory: https://venuex.io/platform/local-inventory
- Online-to-offline measurement: https://venuex.io/platform/offline-conversions
- VenueX AI (Beta): https://venuex.io/platform/venuex-ai
- Security and data handling: https://venuex.io/security
- Madame Coco story: https://venuex.io/success-stories/madame-coco

## Actions

- Request a store audit (a one-page store audit of your store profiles and reviews): https://venuex.io/contact#audit
- See the live demo: https://demo.venuex.io
- Plan a call: https://venuex.io/contact#call

VenueX replies within 1 business day.
